Teach Lemon what to look for. It handles the rest.
01 · Define
Choose what you want to learn
Ask about the hook, character, setting, offer, visual style, or any creative choice your team cares about.
02 · Tag
Let Lemon scan every creative
Lemon reads matching images, videos, and ad copy across your library. You do not have to label them by hand.
03 · Measure
See what moves performance
Compare each creative choice against ROAS, conversion value, CPI, CTR, or another metric you use to make decisions.
Your creative language
Analyze the ideas that matter to your brand
Track the hooks, settings, characters, offers, and visual styles your team already talks about. Add a new idea once and Lemon finds it across the library.
Definitions3 active
| Attribute | Type | Asset scope | Coverage | Status |
|---|---|---|---|---|
| hook_type | Enum | Video | 98% | Complete |
| text_density | Number | Image · Video | 94% | Processing |
| voiceover_present | Boolean | Video | 100% | Complete |
From pattern to creative
Click any result to see the ads behind it
Go straight from a winning pattern to the creatives that use it. See the examples, the metric, and the campaign context without rebuilding your filters. Every result carries the number of creatives behind it and the range the sample supports, using the rules in creative attribute analysis. Before a tag enters that comparison, the creative tagging integrity protocol checks population, failed fields, coverage, and label version.
Selected value
UGC hook, first 3s
ROAS · D7
148%
Assets
214
Compared with
All other values
ugc_hook_reveal_v3.mp4AppLovin · ROAS D7 152%
gameplay_boss_30s.mp4AppLovin · ROAS D7 95%
static_carousel_04.pngMeta · ROAS D7 143%
playable_tutorial_v2Unity · ROAS D7 114%
Turn every winning pattern into your next brief.
Send the best-performing hook, format, or visual style straight into Creative Lab. Make new variants from the ads that already work, then choose what goes live.
FAQ
Questions before you get started
What is creative attribute analysis?
Creative attribute analysis measures how recurring elements inside ads relate to performance. Instead of comparing only whole creatives, Lemon lets teams examine attributes such as hook type, format, subject, pacing, voiceover, or text density against the metric and attribution window they select.
Do I have to label every creative manually?
No. You define the attribute and Lemon applies it across matching assets with AI. Manual attributes are also supported when a team needs a controlled taxonomy or wants to correct a value.
Which asset and attribute types are supported?
Attributes can be applied to image, video, and text assets. A definition can produce an enum, number, or boolean value, which supports both categorical questions and measurable properties.
Can I inspect the creatives behind an attribute result?
Yes. Every attribute value can be opened to inspect example assets under the same app, network, campaign, country, platform, date, and performance filters used by the analysis.
How does Attribute Analysis connect to Creative Generation?
The analysis identifies the elements associated with stronger results. Those findings can then become a generation brief or reference set in Creative Lab, keeping the creative iteration grounded in observed performance.
More capabilities
Analyze, create, and forecast in one product
Asset-level performance Creative Analytics Compare delivery, conversions, revenue, and ROAS for every ad asset across connected networks without flattening incompatible attribution windows. Explore Creative Analytics → Image and video production Creative Generation Generate image and video variants in a persistent creative workspace, resize them for placements, and move approved output into connected ad accounts. Explore Creative Generation → Revenue forecasting Cohort Prediction Forecast cohort revenue, ROAS, ARPU, and payback through D365 from early user behavior, then break the result down where acquisition decisions are made. Explore Cohort Prediction →
Bring your hardest growth question
See Attribute Analysis work on your data
Bring one app and the decision in front of you. We’ll show you what Lemon finds.